Projects
& Partnerships
TBT works across disciplines and scales — from a single piece of marketing collateral to a full-scale event experience.
Here's a look at some of the work we've been trusted to create.
WHO WE WORK WITH
HOSPITALITY
Hotels • Restaurants • F&B • Transportation • Entertainment
TOURISM & DESTINATIONS
Tourism offices • DMOs • Attractions • Visitor experiences
EVENTS & EXPERIENCES
Venues • Producers • Festivals • Activations
BUSINESSES
ON THE MOVE
Entrepreneurs • Small businesses • Growing brands
Turning a Hospitality Movement Into a Live Experience
She Has a Deal launched in October 2020, in the middle of COVID, as a collective of hospitality experts committed to changing the conversation around women as hotel investors and developers.
TBT supported the initiative from launch through Years 2 and 3, translating Tracy Prigmore's vision into a polished, highly produced digital experience.
For the inaugural event, TBT handled scriptwriting, run of show, presentation design, signage, social media, pre-event promotion, Twitter Live, livestream production, on-screen titles and lower thirds, and real-time social coverage. In subsequent years, TBT continued supporting social strategy and behind-the-scenes live feeds.
TBT delivered: Event Production • Social Media • Livestream • Creative Direction • Copywriting • Digital Content
A Brand Retreat With a Camera-Ready Point of View
A brand isn't just what you say. It's how you show up.
TBT helped hospitality entrepreneur Davonne Reaves bring her personal brand into sharper focus through a dedicated branding retreat combining creative direction, styling, photography, and media preparation.
The experience included brand photography and PR coaching designed to help Davonne communicate her story and confidently step in front of the camera and the media.
TBT delivered: Brand Development • Creative Direction • Styling • Photography • PR & Media Coaching
From Booth to Brand Experience
Trade shows are crowded. Being memorable is the assignment.
For URaWarrior, TBT developed the visual and physical pieces that transformed a standard tradeshow presence into a branded experience, including signage design and production, branded apparel, and a custom vendor booth environment.
From the first graphic to the final printed piece, TBT managed the creative and production details that helped the brand show up with confidence.
TBT delivered: Creative Direction • Signage • Print Production • Branded Merchandise • Event & Tradeshow Experience
Putting Hospitality Expertise on the Main Stage
Sometimes the work is behind the scenes. Sometimes you're on the stage.
TBT Agency founder Glenda Lee brought her hospitality, workforce development, and industry expertise to the Black Travel Summit as both a panelist and workshop facilitator.
The engagement reflects another dimension of TBT's work: thought leadership, industry education, facilitation, and connecting ideas to action.
TBT delivered: Thought Leadership • Panel Facilitation • Workshop Facilitation • Hospitality Industry Expertise
When Your Brand Needs to Talk Back
What happens when a tradeshow visitor can actually talk to your brand?
TBT partnered with MPIRE Interactive to develop a custom avatar experience for United Rigging's Smithsonian vendor showcase.
TBT handled avatar concept and design, testing, scriptwriting, and content development, helping transform a static vendor presentation into an interactive brand experience.
TBT delivered: Custom Avatar Design • Scriptwriting • Interactive Content • Experience Design • Testing
Filling Empty Seats With a Smarter Campaign
A locally owned shared-office business needed more than another social media post. It needed a strategy for getting the right people through the door.
TBT developed and managed an integrated digital campaign combining email marketing, paid social, organic content, custom graphics, copywriting, market analysis, competitive research, and pricing strategy.
From identifying the market opportunity to developing the creative and managing the tactics, TBT connected strategy and execution to move the campaign toward one goal:
more people choosing the space.
TBT delivered: Marketing Strategy • Campaign Management • Market Analysis • Competitive Research • Pricing Strategy • Email Marketing • Paid & Organic Social • Creative Development • Copywriting
Big idea.
Small detail.
Some projects require a full creative team.
Others require the right label on the right bottle.
We like both.
Because great creative isn't about the size of the project. It's about understanding what the client needs
. . . and making it happen.
